S7 Airlines is one of the largest Russian airlines. Photography book under the title "In the service of inspiration" was published in an advertising entitled campaign "Make happiness." We showed the world as it is seen by the pilots of S7 Airlines every day. Every picture displays a part of the S7's massive range of work— airports, crews, passengers, and alongside breathtaking landscapes. This is what inspires everyone who helps us get to know the world better. The photography book became a spectacular and inspiring gift in the style of a new advertising campaign.